Denver Broncos deploy Dialpad AI agents for 24/7 fan service
Per Dialpad, autonomous AI agents handle fan inquiries across phone, web chat and messaging, from ticket purchases and transfers to parking, gates, schedules and lost and found, and hand off to live agents with full context. The multi-year deal runs through the 2030 season.
In depth · Summary of the source
Dialpad has been named the Official AI-Powered Contact Center Provider of the Denver Broncos, with AI agents serving fans 24/7.
Key facts
- Parties: Denver Broncos (NFL) and Dialpad
- Multi-year partnership; value not disclosed
- Channels: phone, web chat and messaging
What was done
Autonomous AI agents guide fans through ticket purchases and transfers, give parking and gate information, handle lost and found and look up schedules. When a person is better placed to help, the AI hands over to a live agent with full context.
Results
No results reported yet; the source is the vendor's announcement.
Why it matters
NFL teams are moving fan service from office-hours call centres to AI agents that can both answer and take action around the clock.
Source: Dialpad, 2 September 2026 (English) · Read the original
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Case facts
- Organisation
- Denver Broncos
- Organisation type
- Club
- Sport
- American football
- AI type
- AI agents & assistants
- Use area
- Ticketing & fan service
- Region
- North America
- Source date
- 2 September 2026
- Source
- dialpad.com
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